Facebook Actions
Grow your Facebook presence with Visit Page, View Post and Join Group actions. All three are trust-based: the participant is sent to Facebook and claims the entry when they return.
Available Actions
Visit a Page
Send the user to a Facebook page. Takes the page URL, and optionally a page handle used to label the button ("Visit @yourbrand on Facebook"). Worth 2 points by default.
View Post
Draw attention to a specific Facebook post or video. Takes the post URL. Best for launch announcements or a post you want engagement on. Worth 3 points by default.
Join a Facebook Group
Ask the user to join a specific group. Takes the group URL. Worth 3 points by default.
Setting Up a Facebook Action
Add the action from the Entry Methods tab of the promotion editor, then paste the URL for the page, post or group you want to promote.
Setup
Open the Entry Methods tab and add a Facebook action
Choose Visit a Page, View Post or Join a Facebook Group
Paste the Facebook URL — it must be on facebook.com (www. and m. are both accepted)
For Visit a Page, add your page handle so the button reads "Visit @yourbrand on Facebook"
Set the entry value and enable the action
Participant Experience
- Participant clicks the button, which opens Facebook in a new tab
- They follow, view or join on Facebook
- They return to your page and claim the entry
How Verification Works
Facebook actions are trust-based. Facebook does not expose an API that lets a third party confirm a page like, post view or group join, so points are awarded when the participant confirms they completed the action.
If you want a human check before points stand, switch on manual verification for the action. Submissions then land in your Verify dashboard, where you approve or reject each one.
Tip: trust-based actions convert far better than gated ones. Reserve manual verification for high-value prizes where a bad actor has a real incentive to cheat.
Tips
- Use a recent, relevant post so participants land on something worth engaging with
- Keep the button copy specific — "Visit our Page and follow" beats "Facebook"
- A group join asks more of a participant than a page visit, so award it more points
- Facebook group joins often need admin approval — set expectations in the action description
Availability
Available on Contest, Gamify and Promote pages. On a Landing page, actions only appear once the visitor has signed up.
X Actions
Drive engagement with Follow, Repost, Like, Post and View Post.
Full documentation index: tokei.io/llms.txt