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Klaviyo

Data-driven marketing automation

IntegrationsKlaviyo

Automatically sync contest entrants to Klaviyo lists with rich profile properties for advanced segmentation.

Klaviyo is ideal for lifecycle flows, behavior-based segments, and high-intent follow-up campaigns.

Key features

Profile properties
Advanced segmentation
Lifecycle flows
Event tracking

How it works

1

Connect

Add your Klaviyo API key in the Tokei promotion editor.

2

Sync

Every new contest entrant is automatically added to your selected list or audience.

3

Engage

Send targeted follow-up campaigns to your freshly synced subscribers.

Setup guide

What You'll Need

Before connecting, prepare:

1

Private API Key

Klaviyo -> Account -> API Keys -> Private API key with Lists, Profiles, and Subscriptions access.

2

Target List

Audience -> Lists & Segments. Choose or create the destination list.

Note: If list fetching fails, verify key scopes include Lists and Profiles.

Connecting to Your Promotion

Connect Klaviyo in six steps:

  1. 1Open promotion in dashboard
  2. 2Go to Post Capture
  3. 3Open Klaviyo Connection
  4. 4Enter Private API key
  5. 5Select list
  6. 6Click Connect Klaviyo

Testing Your Integration

Validate syncing end-to-end:

  1. 1Create a test promotion with Klaviyo connected
  2. 2Submit a test entry
  3. 3Confirm profile appears in list
  4. 4Check custom properties (source, contest_id, signup_date)

Custom Properties

Tokei writes useful profile properties into Klaviyo:

FieldDescription
first_nameEntrant first name
last_nameEntrant last name
sourcetokei origin marker
signup_dateEntry timestamp
contest_idPromotion identifier

Troubleshooting

Auth/key errors

Regenerate Private API key and confirm required scopes.

List cannot be selected

Ensure list exists and key has Lists access.

Rate limit responses

Retry after delay and avoid rapid reconnect attempts.

Ready to connect Klaviyo?

Follow the step-by-step guide to set up your Klaviyo integration in minutes.

Get started